Social Media Marketing
Social media refers to online technologies used to share content, experiences, insights, perspectives, and other media; it typically uses tools that include online communities, forums, message boards, and so on. Interestingly, the use of message boards in this "new" medium brings the web full circle, as in the 1980s it was largely built on bulletin boards!
Social media websites include:
- social networking sites
- picture and video sites
- message boards
- blogs
- bookmarking sites
- specialized news aggregators
Social media marketing – or social marketing optimization – involves leveraging the popular social networking sites as a complement to other search engine optimization efforts. It's an excellent start for viral marketing as it leverages the power of web 2.0 –– user-generated content –– and is in a sense the new SEO, the wild west of online advertising.
Customline Wordware understands social networks and will help place your name in the appropriate places – not just the "coolest" ones. We know how to use sites to generate buzz, viral marketing ... and search engine results!
Ready to start your social media marketing program? Customline Wordware, Inc., can help. Ask us how